American Marketing Association

The FGCU AMA Collegiate's Chapter's mission is to foster the development of undergraduate students by providing a collegiate chapter that nurtures professional, personal, social, and cultural growth through real-world marketing experiences, thus contributing positively to the community. In line with its vision, the chapter aims to prepare future business leaders for the marketing industry, offering a platform that combines professional and social elements to equip members with the skills and knowledge needed for marketing careers.